Sunday, November 25, 2007

On to the next DUE DEC 3RD

We have a place called the "S+H bakery" It is run out the home of Sarah Harris in Orange VA.
She does all things baking. Cakes, deserts, goodies etc. On the side she also delivers and makes meals for the elderly and those who cannot make meals for themselves. She lives with her Husband Brad who is a firefighter and likes to build things and do finish work like windows, baseboards, molding etc.

The + in S+H can be taken as an & or as a plus whatever fits your design best it will most likely be pronounced S and H bakery.

So here is your assignment.

You are to make an identity for S+H Bakery
this must included but is not limited to
A business card
A letter head
An envelope
A box for some form of goodies (ie a box for a cake, brownie, or whatever you want) dimensions and idea of use is up to you. You must make the package by the due date.
And a mystery item of your choice

All of these will need to be printed out and READY for critique on Monday Dec 3rd at 8:30AM if it is not ready your grade will reflect this incompletion.

Monday, November 19, 2007

Clothing Store

The company is "Di Genova"

a up and coming clothing store that is into a wide varity of contemporary goods as well as vintage clothing.
everything from contempory chic mens vests and suits to fun colorful things.
They are looking for an identity that you can provide them with.
They are located in downtown NY city at
44 West 28th Street, 7th floor
New York, NY 10001

They are excited about breaking away from the normal things you see.
it can be clean or gritty it can be classic or colorful but just make it different (the good kind of different)


Match box
?
?

ideas
Coat hanger cover
door hanger
stickers
paper coin purses
trashbags

etc

Look at Fruits Fashion

numbers
.4
1.4375
.4375
1.4375
.4375
2.125 wide Total height is 4.15

.4 + 1.4375
= 1.8375

1.8375 + .4375
= 2.275

2.275 + 1.4375
= 3.7125

3.7125 + .4375
= 4.15

baking up an annual report


Check out this guy HERE
Dezeen has a great post about the annual report you have to bake in your oven in order to read… 25 minutes at 100 degrees to be precise. Croatian creative agency Bruketa & Zinić designed this annual report for food company Podravka - within the larger book there is a small booklet that is inserted inside the big one that contains the very heart of Podravka as a brand: great Podravka’s recipes. “To be able to cook like Podravka you need to be a precise cook. That is why the small Podravka booklet is printed in invisible, thermo-reactive ink. To be able to reveal Podravka’s secrets you need to cover the small booklet in aluminium foil and bake it at 100 degrees Celsius for 25 minutes.” The best part? For the imprecise or lazy… the book will BURN if overcooked, like any meal.

Saturday, November 17, 2007

New Design Guy




Here is good illustrator. Click HERE for the Rest

Wednesday, November 14, 2007

first identity project

Identity Project One:
Do some research on branding theory look at people like Shepard Fairey

You must make a business card
envelope logo
and letterhead
for the following company

Finch Photographic Industries
(a restoration and contemporary portrait company)


this is due by 9 am next class.
we will view them on screen if you need to seem them together as a mock up
then print them out but it is not required.

GO

Tuesday, November 6, 2007